iWay Magazine Revista de Estilo de Vida, Tecnología, Belleza, Viajes y Moda

Beauty

Timothée Chalamet is unveiled as new Bleu de Chanel ambassador

Timothée Chalamet is unveiled as new Bleu de Chanel ambassador

Timothée Chalamet is unveiled as new Bleu de Chanel ambassador Chanel is continuing to refresh its group of brand ambassadors, on Monday confirming French-American actor Timothée Chalamet as the new face of fragrance Bleu de Chanel. Timothée Chalamet - Chanel The announcement follows Whitney Peak becoming the new face of Coco Mademoiselle in February and stories a few weeks ago that Chalamet was filming a commercial for the scent in New York under the direction of Martin Scorsese, who'd also directed the 2010 commercial for the brand.Previous Bleu de Chanel brand face Gaspard Ulliel was tragically killed in a skiing...

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Beauty tech: Estée Lauder, L'Oréal embrace inclusivity and personalisation

Beauty tech: Estée Lauder, L'Oréal embrace inclusivity and personalisation

Beauty tech: Estée Lauder, L'Oréal embrace inclusivity and personalisation Beauty tech may be most closely linked in many consumers’ minds to virtual try-on, but 2023 is a year in which companies are launching more ambitious initiatives. They’ll be designed to boost inclusivity, ramp up personalisation and take salon-tech-at-home devices into new beauty categories.  Estée Lauder Companies And companies have hit the ground running this month so far. The Estée Lauder Companies (ELC) UK & Ireland on Wednesday launched a Voice-Enabled Makeup Assistant (VMA) application. It said this is a first-of-its-kind, artificial intelligence-powered mobile app to help visually impaired users more...

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Courrèges gives out a phone number to discover Le Messager

Courrèges gives out a phone number to discover Le Messager

Courrèges gives out a phone number to discover Le Messager, its new fragrance Le Messager is the name of Courrèges' new fragrance. The house, which completely rethought its fragrances in September 2021 by launching five new perfumes, is now unveiling its sixth scent and telling the story of two strangers bound by a desire to connect with each other. Le Messager, Courrèges' latest fragrance - DR Courrèges posted on its Instagram account, which has nearly 400,000 followers, a phone number, in a scribbled handwritten font. After dialling the number, on the other end of the line a poem read by...

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DREST PARTNERS WITH EXPERIMENTAL BEAUTY BRAND BAKEUP

DREST PARTNERS WITH EXPERIMENTAL BEAUTY BRAND BAKEUP

DREST PARTNERS WITH EXPERIMENTAL BEAUTY BRAND BAKEUP London, May - For immediate release. Luxury styling mobile game DREST is delighted to partner with BAKEUP, the digital-first beauty brand founded by British celebrity makeup artist Jo Baker and LA-based musician Grace Gaustad. DREST will introduce seven of BAKEUP’s most playful looks into its BEAUTY MODE gameplay, which enables hyper-real, close-up beauty play and experimentation, giving players the opportunity to use expertly-created digital makeup on their avatars. These will include the Disco Veiler Eye Adornment, made of illusion mesh and micro-crystals, which transforms the eye area into a sparkly wonderland; as well...

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Gen Z consumers view beauty as means to self-expression, self-care

Gen Z consumers view beauty as means to self-expression, self-care

Gen Z consumers view beauty as means to self-expression, self-care: Gen Z Planet report There’s a dramatic shift in the beauty industry and Gen Z is leading the way, according to a new report by Gen Z Planet, a research and advisory firm.  Gen Z is redefining beauty: Gen Z Planet. - Gen Z In particular, the report dubbed 'In the Eye of the Beholder', shows that Gen Z consumers view beauty as a means to self-expression and self-care. Contrary to previous generations, they take an "inside-out" instead of an "outside-in" view of beauty. Currently, 66% of the generation say they...

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