iWay Magazine Revista de Estilo de Vida, Tecnología, Belleza, Viajes y Moda

Beauty

Makeup Trends From Each Decade (1920-2020)

makeup makeup trends

Makeup Trends From Each Decade (1920-2020)

Makeup Trends From Each Decade (1920-2020) Photo credit: 123object / Shutterstock 1. 1920s Jazz. The roaring 20s. Glitz and glamour. These were all the landmarks for this decade, and makeup trends did not disappoint. Women were no longer afraid of taking on a bold makeup regime and instead were excited to dabble in a bit of experimentation.  With Max Factor being founded in 1909 and extravagant makeup being seen on film stars, beauty looks in 1920 were all about the drama. One of the most prominent trends was dark lipstick – from a blood red to darkened berry. Eyeshadow and...

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The Strangest Celebrity Product Lines

celebrity Gwyneth Paltrow Jessica Simpson Penélope Cruz Product Lines

The Strangest Celebrity Product Lines

The Strangest Celebrity Product Lines Photo Credit: GoodStudio/Shutterstock Everyone knows at least one celebrity who has released a product or service that just seems a bit…weird. These tales of their outlandish ventures can often drive the sales as everyone scrambles to find out whether the product is truly as odd as it seems or if the hype was manufactured to create a buzz around the launch. Here are a few of the strangest celebrity product lines that will make you ask yourself why they even exist in the first place.   Why Do Celebrities Release Products?  As a celebrity’s fame...

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Beauty Trends You Need To Try This Summer

Beauty Trends summer

Beauty Trends You Need To Try This Summer

Beauty Trends You Need To Try This Summer This year, summer is set to start in style! June 21st is undoubtedly the date of the year - not only as it marks the first official day of summer, but it’s also that all-important date where we could finally wave goodbye to all legal restrictions on social contact (as per the government roadmap). We’ve already touched on a few ways you can prepare for the big day, but with larger social gatherings and parties just on the horizon, what better time than now to test out and perfect some summer beauty...

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Seven customisable skincare brands harnessing artificial intelligence

artificial intelligence skincare brands

Seven customisable skincare brands harnessing artificial intelligence

Seven customisable skincare brands harnessing artificial intelligence Bespoke, smart and made-to-order is the new face of the skincare industry, where product designers are applying artificial intelligence and machine learning. Rima Sabina Aouf spotlights seven brands demonstrating this. The last two years have seen the rise of several startups that combine data with dermatology. These companies typically share some common principles – new customers will provide detailed information about their needs and lifestyle, and an algorithm will choose the right ingredients and formula to suit. The machine learning component also plays an important part, as feedback from users constantly provides more...

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Inside Beauty Backstage GIORGIO ARMANI FW 21/22

GIORGIO ARMANI GIORGIO ARMANI FW 21/22

Inside Beauty Backstage GIORGIO ARMANI FW 21/22

Inside Beauty Backstage GIORGIO ARMANI FW 21/22 The step by step of the beauty look of Linda Cantello, International Make Up Artist Giorgio Armani NOTTURNO  The style of Giorgio Armani flows in a continuous evolution, always maintaining the taste for linearity, the preciousness of subtraction, a soft rigor that enhances femininity and personality. The Collection moves in an impalpable and nocturnal atmosphere. “In the night. Inspired by the nocturnal atmosphere and the eclectic references of the collection. The gaze was the center of attention: thick and sensual lashes, black eyeliner and a touch of white winked at the past, accentuated...

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