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Burberry names British tennis star Jack Draper as its newest ambassador More and more often these days brands aren’t using models to front their marketing imagery, they’re picking celebrities such as sports stars. But it’s handy when one brand ambassador combines both and that’s the case with Burberry’s latest signing. Jack Draper - Burberry It has announced Jack Draper as “the latest member of Burberry's global family”.And his credentials? Not only is he the tall athletic type of model signed to the IMG Models agency, but he’s not faking it when it comes to athletic-style shoots as he’s one of...

Prada opens centre for ocean culture in Venice Prada and Unesco have jointly set up the Ocean Literacy Centre, a centre for ocean culture based on the island of San Servolo in Venice. “A centre for fostering ideas, a physical venue where people from all over the world will be able to get to know each other and develop ideas on new issues and on ocean culture,” said Lorenzo Bertelli, in charge of communication and social media at the Prada group, speaking at the centre’s opening ceremony. Prada's Sea Beyond project The centre has been created by Prada in partnership...

Versace partners with Beijing International Film Festival Versace has partnered with the Beijing International Film Festival, becoming the official designated fashion luxury brand of the 15th edition of this cinematic celebration. Versace official sponsor of Beijing Film Festival - DR The move marks the first company news since the Milanese fashion house announced on March 13 that Dario Vitale would be its new creative director and that its longtime designer Donatella Versace would become the brand ambassador."The fashion house will leverage its rich heritage of image-making and values of empowerment and self-expression to support the next generation of Chinese and...

How to Maintain Your Sunglasses While Traveling Sunglasses are a traveler’s best friend, offering protection against the sun while adding a stylish touch to any outfit. However, traveling can be tough on your favorite shades, leading to scratches, bends, or even breakage. To keep your sunglasses in top condition while on the move, follow these essential maintenance tips. 1. Use a Sturdy Case One of the easiest ways to protect your sunglasses is by storing them in a durable hard-shell case when not in use. Soft cases may save space, but they don’t provide enough protection against impact. A hard...

      Today sees Florence Road release their exhilarating debut single ‘Heavy’.   You can listen to ‘Heavy’ HERE.   In addition, the band has unveiled a live performance video shot in Ireland. You can watch the Owen Kasparian-directed video HERE.   Produced by John Hill, ‘Heavy’ offers the first taste of a band with boundless potential.   A propulsive, guitar-laden track crafted during the band’s first trip to Los Angeles, ‘Heavy’ blends remarkable musical chemistry with an impressive emotional depth. Written after a tumultuous fortnight for frontwoman Lily Aron, the blunt lyrics seethe with frustration; showcasing her innate...