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      DAME 8 EXTPLY: DAMIAN LILLARD PRESENTA UNA COLECCIÓN EXCLUSIVA CON ADIDAS BASKETBALL       Ciudad de México a 2023 - adidas Basketball y el base de los Portland Trail Blazers, Damian Lillard, presentan los DAME 8 EXTPLY, una evolución de la icónica categoría de calzado diseñada para el basquetbolista moderno. Equipados con tecnología avanzada, los DAME 8 EXTPLY representan la próxima generación de innovaciones en calzado de adidas Basketball.     Inspirados en la pasión de Damian por la música, los DAME 8 "EXTPLY" (Extended Play) son un guiño a su ética de trabajo creativo y deseo...

Chinese youth to have smartphone, internet use curbed Chinese children and teens will be cut off from accessing the internet at night and have their smartphone use curbed under new rules unveiled on 2 August aimed at fighting internet addiction. Under the restrictions, set to come into force on 2 September following a public consultation, anyone under the age of 18 will be cut off from accessing the internet with a mobile device between 10 pm and 6 am.A tiered system for managing smartphone usage time will also be imposed, spanning a maximum of 40 minutes a day for those...

Germany's Soex to recycle Mercedes-Benz shoes With 25,000 tonnes of safety shoes destroyed every year, the Mercedes-Benz Group is now going to rely on the recycling tool developed by German manufacturer Soex to give a second life to its shoes. A pilot project was launched in May. Container for shoe collection - Mercedes-Benz/Soex During a tour of its site in Wolfen (near Leipzig) in 2021, Soex explained that it was heavily relying on its ability to transform end-of-life shoes into new pairs. This will be achieved by means of a tool that transforms the crushed materials into new soles. Soex could...

Kim Kardashian in talks to buy back SKKN stake from Coty ​Kim Kardashian is in talks with Coty to buy back a minority stake in her beauty firm from the fragrance and cosmetics company, the Wall Street Journal reported on Tuesday, citing people familiar with the matter. DR The value of the stake hadn't been determined and talks could fall apart, the report said, adding that Kardashian wanted to buy it back as part of an effort to expand SKKN’s beauty categories.Coty bought a 20% stake in the reality TV star's makeup brand SKKN BY KIM in June 2020, valuing...

Ahluwalia launches digital ID tech for latest collection Digital IDs are increasingly becoming a must-have for sustainability-focused brands and on Tuesday one such — Ahluwalia — announced it has linked up with Microsoft and EON to share “the untold stories of garments from creativity to production through Digital ID technology”. The label has launched the Symphony Unlocked initiative, which “tells the story of” Ahluwalia’s AW23 collection, Symphony, featuring digital ID technology.The tech was “created and connected” by the EON Product Cloud platform (a software for creating, connecting, and capitalising on digital ID tech”), powered by Microsoft Azure.  In practice, it means that via...