LMFAO Alum Redfoo Parlays Programming Passion, Partners with Radix to Revolutionize the W3 Crypto, Blockchain & DeFi Coding Space
From popstar to programmer: multi-award-winning artist Redfoo, best known for his band LMFAO’s hit song “Party Rock Anthem,” levels up his passion for coding by teaming up with Radix to evangelize the value, ease and accessibility of Web3 programming
Redfoo and Sky Blu, a dynamic uncle-nephew duo, make up the multi-award-winning musical group LMFAO—one of the most iconic electronic bands—and hit songs—of the 21st century. Best known for their hits “Sorry For Party Rocking,” “Party Rock Anthem” and “Shots,” they have won an array of awards over the course of their stratospheric career. In fact, in addition to being nominated for two GRAMMY awards, LMFAO also hit the number one spot on the Billboard Hot 100 twice. Having made his debut as a solo artist with his album “Party Rock Mansion” in 2016, Redfoo has been continuing on his solo career ever since.
Redfoo’s career took an unexpected turn when, five years ago, he discovered his passion for computer programming. He uses coding and programming as another way to express his creative talent, believing it gives him a different language with which to express himself in the world—much like he does through music. Redfoo exemplifies that anyone, no matter their background of prior interests, can become empowered by learning how to code. “If I can do it, anyone can do it,” Redfoo urges. His coding captivation has evolved into an interest in blockchain, cryptocurrency and Web3 programming, appreciating the ability of these emerging technologies to create assets for others and wealth for themselves. These new roads serendipitously led Redfoo to meet Piers Ridyard, CEO of Radix—the first layer-one protocol specifically built to serve Decentralized Finance (DeFi)—at a SXSW digital creative conference in 2022. Radix appealed to Redfoo since it’s a platform that makes programming in Web3 easier by removing complexities and accelerating the learning curve for users. Further, Radix removes the constant threat of hacks and uncertainty that crypto remains safe, making it worthwhile to learn-especially in the current climate. This as recent turbulence in the crypto market has caused many to be unsure about the returns of their cryptocurrencies amid a general—and escalating—lack the patience to witness its benefits. With Redfoo’s passion for Web3 and Radix’s ability to simplify W3 programming, an unlikely partnership was born. They have officially joined forces, with one result of that being the creating of —a three day hackathon hosted by Redfoo at the "Party Rock Ranch" (Redfoo’s home) in California. Three lucky members of the Radix Developer community were selected to team up with Redfoo to create a chess dApp on the Radix ledger using Scrypto, which is the asset-oriented programming language developed by Radix. They essentially implemented the logic of a chess game into a Scrypto smart contract, which allowed two participants to play each other according to the rules of chess and that enforced only the rules of chess to be followed (with no cheating). The winner of the chess game would then be automatically minted an NFT to be auctioned off to the highest bidder after the game ended. FooHack was a resounding success, and was an inspiration to programmers everywhere. It demonstrated that, with Web3, programming can be much simpler and more accessible than people expect. For its part, Radix is the only decentralized network where developers will be able to build quickly without the constant threat of exploits and hacks, where every improvement will get rewarded, and where scale will never be a bottleneck. Upcoming plans for Radix are community events in Sweden, India, the United Kingdom, Brazil, Vietnam, Germany, Singapore and Lisbon, with each geared toward educating on a variety of crypto topics and encouraging international networking. Radix continues to simplify the process of building Web3 programming and, because of that, Web3 will be significantly more accessible to numerous and varied communities going forward. ~~~ By Merilee Kern, MBAForbes Business Council, Newsweek Expert Forum and Rolling Stone Culture Council Member Merilee Kern, MBA is an internationally-regarded brand strategist and analyst who reports on cultural shifts and trends as well as noteworthy industry change makers, movers, shakers and innovators across all categories, both B2C and B2B. This includes field experts and thought leaders, brands, products, services, destinations and events. Merilee is Founder, Executive Editor and Producer of “The Luxe List” as well as Host of the “Savvy Living lifestyle TV show that airs in New York, Los Angeles, San Francisco, Miami, Atlanta and other major markets on CBS, FOX and other top networks; as well as the “Savvy Ventures” business TV show that airs nationally on FOX Business TV and Bloomberg TV. As a prolific lifestyle, travel, dining and leisure industry voice of authority and tastemaker, Merilee keeps her finger on the pulse of the marketplace in search of new and innovative must-haves and exemplary experiences at all price points, from the affordable to the extreme. Her work reaches multi-millions worldwide via broadcast TV (her own shows and copious others on which she appears) as well as a myriad of print and online publications. Connect with her at www.TheLuxeList.com and www.SavvyLiving.tv / Instagram www.Instagram.com/MerileeKern / Twitter www.Twitter.com/MerileeKern / Facebook www.Facebook.com/MerileeKernOfficial / LinkedIN www.LinkedIn.com/in/MerileeKern.