Lisa NYFW 2026: BLACKPINK Star Takes Over New York With Bulgari
Lisa in New York Fashion Week 2026 was always going to become a major fashion moment. The BLACKPINK superstar arrived in Manhattan as one of Bulgari’s most recognisable global ambassadors, joining an A-list crowd for the luxury house’s spectacular Serpenti Infinito celebration.
And although Lisa’s headline-making appearance happened on September 9—one day before the official NYFW calendar began—it quickly became part of the wider New York Fashion Week 2026 conversation.
For BLACKPINK fans in Singapore and across Asia, it was another reminder that Lisa’s influence now extends far beyond K-pop.
What did Lisa do at NYFW 2026?
Lisa attended Bulgari’s Serpenti Infinito event in West Chelsea, where the Italian luxury house unveiled its first public art installation in the United States on New York’s High Line.
She joined Anne Hathaway and Dua Lipa, among other celebrities, before guests later moved to BOOM at The Standard for an after-party overlooking Manhattan.
Lisa wasn’t simply photographed arriving and disappearing.
Harper’s Bazaar reported that she later joined the action around the DJ booth during a night that included music from Kaytranada and a performance by Andra Day.
Lisa’s Bulgari look was made for fashion week
For her main appearance, Lisa embraced an all-black aesthetic that allowed the Bulgari jewellery to become part of the visual focus.
It was a very different kind of fashion-week moment from a traditional front-row appearance. Instead of attending a runway show, Lisa was representing the intersection between high jewellery, celebrity culture, art and K-pop.
Bulgari’s Serpenti concept is built around the snake as a symbol of transformation and reinvention, an emblem the house has used since 1948.
That symbolism fits Lisa particularly well. Her fashion image has evolved considerably from her early BLACKPINK years, moving between streetwear, couture, red-carpet glamour and luxury jewellery without becoming tied to a single aesthetic.
Was Lisa actually at New York Fashion Week?
This is where things get slightly confusing.
The official Spring/Summer 2027 New York Fashion Week calendar began on September 10, 2026. Lisa's Bulgari event took place the previous evening, September 9.
So technically, her major Bulgari appearance happened immediately before the official runway calendar.
But in modern fashion week culture, NYFW extends well beyond scheduled runway shows. Luxury events, parties, store openings and brand activations increasingly take over Manhattan during the same period. ELLE, for example, included Bulgari’s celebration among the major parties surrounding NYFW Spring/Summer 2027.
In other words: Lisa was part of NYFW week, even if she wasn't walking into an official runway show that evening.
Why Lisa remains so valuable to luxury fashion
Lisa offers brands something few celebrities can match: audiences across K-pop, luxury fashion, beauty and entertainment, particularly throughout Asian markets.
A Bulgari event in New York can therefore become a global K-pop story within minutes.
And for fans searching “Lisa NYFW 2026,” the most important takeaway is simple: she didn't need a runway to become one of New York fashion week's most talked-about K-pop figures.
Key Takeaways
Lisa attended Bulgari's Serpenti Infinito celebration in New York on September 9, 2026, alongside Anne Hathaway and Dua Lipa. The event took place immediately before the official NYFW calendar began on September 10 and became one of the major celebrity events surrounding fashion week.
FAQ
Was Lisa at NYFW 2026?
Lisa was in New York during fashion week and attended Bulgari's Serpenti Infinito event on September 9, immediately before the official NYFW calendar began.
What brand did Lisa represent in New York?
Lisa appeared with Bulgari, for which she is one of the brand's internationally recognised ambassadors.
Who was with Lisa at the Bulgari event?
Anne Hathaway, Dua Lipa and other celebrities attended the Serpenti Infinito celebration.